&Make

Sub brand for The Fibre Co.

The design of a sub-brand for a new range of yarns by The Fibre Co. aimed to be playful and fun, appealing to the growing beginner market, which has seen an increase of 1 million knitters in recent years. The logo and illustrations were inspired by the nature of yarn strands and the landscapes of Cumbria, where The Fibre Co. is based.